Featured Blog Posts – March 2011 Archive (7)

The American Pet Products Association followed up the release of its 2010 Pet Spending Figures during Global Pet Expo March 17 with a few more details this week.

The report shows spending for the entire US pet industry reached US$48.35 billion in 2010, a 6.2%…

Though the newly released 2011-2012 APPA National Pet Owners Survey shows an all-time high for ownership of pets in the US -- 72.9 million in 2010 -- the American Pet Products Association isn't taking anything for granted. And I think that's wise.

APPA's…

Seeking out a Pet Sitter can be a tough task for pet owners.  Since you simply can’t leave your pet with just any pet sitter, there are certain things which you must do in order to pick the right one.  Here are three tips for finding the right pet sitter:

Review the Pet Sitter’s Qualifications and Experience

You first must review the pet sitter’s qualifications and experience.  It is essential to choose a pet…

Anti-Social Social Media Blunders

What an anti-social social media month we're having! 



I was skimming my Facebook feed this morning when a post from a genetics site that I follow…

Perfectly Played, Canidae!

I often talk about how effective news and success story marketing can be, as well as the benefits of charitable donations.  This morning I spotted a beautiful example of these powerful marketing methods woven together by Canidae.

Score 1 - Canidae donates food to The Pongo Fund Pet Food Bank in Portland,…

One of the key advantages independent pet retailers have over the "big box" pet chain stores is independents' staff are typically better trained and more knowledgeable about pets' needs and the products that can meet them. That includes with petfood. (In fact, some manufacturers of premium and superpremium products include extensive education materials and efforts of these retail staffs in their sales and marketing programs.)

So kudos to Petco, one of the big box chains, for…

A couple weeks ago came news about a crackdown by wildlife officials in Florida on illegal internet businesses selling wild game, which some people (at least these wildlife officials and the author of the article in USA Today) thought might partially…